Created on:
May 25, 2022

Today we’re launching our cause to ask football players to #StopDiving.

Fans throughout the whole world look up to professional football players as examples of strength, skill and success. It breaks our hearts to see them being dishonest on the field and giving that example to the new generations. It’s far too common to see players diving and faking injuries in the hope they will gain advantage over their opponent.

We want to encourage all fans regardless of their team preferences to ask their favourite players to respect their opponent and to respect themselves. To honour the sport we all love and to teach honesty and integrity to the next generation.

Our vision is to make Russia 2018 the first World Cup with no diving!

Read our full manifesto, learn how to support the cause and help us spread the word.

Help us make this #NewYearsResolution a reality.


The #StopDiving team

The living proof of how diving affects children

Dele Alli’s dive last weekend has fueled the diving debate in England with all sorts of opinions bei ...


It’s possible

To all those players who could have dived but didn't, we thank you! A video is worth a thousand w ...


Measuring the impact of dishonesty in football

Note: This post was published on January 27th and updated on February 22nd to include the 2x2 matrix ...