Launching the 2018 World Cup Diving Report


To continue our efforts to grow awareness of the diving phenomenon, our team is committing to track how much diving happens and the impact dives have during the 2018 World Cup matches.

We will be sharing insights through this blog as the tournament evolves.


Today we're launching our cause to ask football players to #StopDiving.


Would you link your brand to a dishonest act?

A close look at the collective unconscious around diving.


World Cup unsung hero: N’Golo Kanté

The player who doesn’t dive. The player who plays one, two, five, any number of matches and just doesn’t dive.